The Bookie Software
It wasn’t so very long ago that using the services of a bookie meant going underground and engaging in illegal activities. Transactions were all in cash with your wager scribbled on a betting slip that you had better not lose if you wanted to cash in a winner. The internet, as well as the increasing legality of sports and casino betting, has changed everything, with the average Joe now able to operate a fully functional betting service with nothing more than a smartphone or a laptop. Modern technology and the pay per head model have made it easy for novice and seasoned bookies alike to grow their business. Those who succeed do so by taking advantage of the best bookie software available today.
What is Pay Per Head?
Before we talk about the best bookie software and where to find it, we should probably talk about the pay per head model and how it works for bookies and bettors. One of the toughest parts of any bookie’s job is finding people who want to actively place wagers on a regular basis. Imagine how easy it would be to serve the betting public if bettors were handed to you on a silver platter. That is how the pay per head system works, with bookies paying a flat fee, usually $10 per person, for bettors who use their services. There are now countless pay per head services out there, but they are not all created equal. When you look at what AcePerHead.com delivers when compared to the competition, you see just how far ahead they are in terms of features, and it all begins with the best bookie software on the market.
Features of the Ace Per Head´s Software:
If you are going to deliver the best bookie software available, you had better offer tools and features that the competition does not. That is exactly what www.AcePerHead.com has done with their software. There are other pay per head services out there that offer a rather basic piece of software that is not particularly flashy, and while it may get the job done, it is not usually the experience that the average bookie or bettor is looking for. Features and an exciting gaming experience are what people want, which is what can only get from a quality piece of software.
It is the features that are on offer form Ace Per Head that makes theirs the best bookie software out there in the pay per head market. One of the most exciting aspects of their software is the ability to offer live betting to players, which is a bit of a must-have feature in today’s fast pace betting world. They also have their software available on both PC and mobile formats, allowing bookies to accommodate players who like to play on the go. There are a ton of great features for players, but what do the bookies get out of using the Acer Per Head software?
Fully Flexible Options for Bookies
The betting world is highly competitive, with bookies and sportsbooks all vying for a large chunk of money. This is an industry where only the strongest survive, and it is the bookies who have access to the best bookie software that will swim while others sink. There are countless powerful options and features in the pay per head software, so let’s dive in and take a look at just a few of the very best.
One of the coolest features available to bookies is the player watch report, which shows you the activities of every single player over the course of the week. You can choose which players to watch, which means getting access to all of their open wagers, as well as a host of other valuable information that gives you a clear insight into the wagering habits of every single player that avails themselves of your bookie services.
Speaking of watching wagers, you will have access to a bet ticker that you can watch as each wager is placed. This is where you will be able to see where all the big money is going, which in turn may lead you to think about moving the lines on individual games. There are many pay per head companies who simply set the lines on the board and have you adhere to them, but that is not the case with Ace Per Head. You have full access to all the lines on the board, which you can move as you please. This is a great way to engage players who might otherwise sit on the fence or pass on a wager whose odds don’t fit into their wagering style.
Another great feature that you will find in the best bookmaker software offered by Ace Per Head is the ability to chat directly with each and every one of your players. This is a secure chat server that is heavily encrypted for security if you and your players. All messages can easily be deleted after the fact for an extra level of security. The chat feature is a fantastic way to reach out to your clients and give them information on upcoming wagers or to simply connect and keep them in the loop. It’s the type of personal touch that you just don’t see provided by all pay per head services.
The reality is that there is countless pay per head companies out there all vying for your business. They all essentially charge the same amount of money per player, so why would you pay the same amount for a piece of software that doesn’t have all the features and options offered by Ace Per Head? The features that we mentioned in this piece are basically just scratching the surface of what you get, so be sure to take a closer look. What we believe is that you will see that this is the place that is home to the best bookie software on the market.
What Software do Bookmakers Use?
Bookies are set up with companies in the pay per head industry because these companies allow bookies to pay a per player a week fee in order to use their software and website. These pay per head companies take care of all the technical aspects of bookmaking such as creating and move all lines on games up to the second and grading all wagers as soon as each event concludes. They provide a fully functional sportsbook site for the bookies player’s to bet on, that is set up on the various servers of the pay per head company.
Each pay per head software is slightly different in terms of format and features, but all sites generally have similar betting options and processes to make a wager. The big difference in the various software’s to choose from comes with how sharp the lines are and how quickly they are moved, the level of customer service and support that is given, and the amount of money spent on technology and servers.
One of the most popular used software’s that bookies use is AcePerhead.com. The reason this software is so popular is that they do a lot of things the right way. For example, they have some of the sharpest lines in the industry and offer more betting options than other pay per head bookie software providers. Ace Per Head does not follow and copy other shops lines, instead, they make an average of the 5 biggest books in the market and then move the lines based on where the action is going, and then utilize the handful of the very sharp professional bettors in their system to move the line immediately and aggressively.
This 24 hour a day and 7-day maintenance of the lines allows Ace to have a 14% per week average hold percentage, which is much higher than the industry average of 5%. This nearly triple amount of hold percentage is because Ace moves lines up to the second and increases the juice on various games to get more bang for the bookies buck. This all leads to players losing more money on Ace than at other software bookie sites that are slow with moving lines and who don’t move the juice accordingly.
Ace also has American English speaking customer service representatives that are easy to understand and communicate with. This is a huge difference compared to the average software provider that only employs people that English is their second language. Speaking to customer representatives that are difficult to understand is a recipe for lots of mistakes, and unfortunately, most companies do this to save money. However if you can’t communicate well with your PPH bookie software provider then you risk having things done incorrectly with limits, profiles, and requests that can end up costing a bookie a lot of money.
Lastly, Ace Per Head is not stingy when it comes to spending money on research and development. They are constantly adding new and useful features to the software each year. In addition, they spend large amounts of money to have over 9 different servers around the world, in order to make sure the site never goes down, especially during peak betting hours such as NFL football Sundays. Nothing is worse than getting blown up by your players that the site is down when they are trying to make a bet on NFL Sunday. This can cost the bookies lots of money and even cause them to lose players. That is why Ace makes it their number 1 priority to spend lots of money on servers and technology to make sure their sites never experience any type of downtime.
Benefits of a Betting Company
The best way to start a betting company is to first get set up with a pay per head bookie service. These services provide a fully inclusive sports betting site that posts thousands of wagering options each and every day and then grades all wagers after each sporting event concludes. In addition, these services also have the option to offer a virtual casino with over 100 different casino games and a racebook that has over 70 different horse tracks that can be wagered on.
These services manage all the sports betting lines and update all the bookie odds up to the second, which means you as the bookie does not need to know all the ins and outs of bookmaking and the technicalities of setting and moving lines. This is handled directly by the pay per head service and they have a whole department of lines movers with years of experience creating and moving lines.
The main job you will need to be responsible for if you want to start a betting company is actually finding people that want to bet on your new sportsbook. This is actually very easy and just starts with word of mouth and just reaching out to all friends, family, coworkers, schoolmates, and social media friends. Billions of people bet in some form or another in their life and betting has been around since the beginning of time, so once you start getting the word out there you will be pleasantly surprised by how many people will actually want to bet with you.
In addition, you can also offer people a bonus in the form of a free play to get people started and hooked on betting. A free play is just a certain dollar amount that you put into a player’s account that they will be able to use to make a wager. For example, if you give a new player a $50 free play, that player can use that full amount to make a wager on a game or even break that up into smaller sized bets to get multiple bets equaling the total of $50.
Then when the player uses the free play that will mean the player cannot lose any money on that bet, no matter if it wins or loses. If the bet wins then the free play amount disappears and the winning amount is credited to their overall balance, and if the bet losses the free play amount disappears, and nothing is deducted from the players’ balance. Everyone loves getting something for free, so this is a great way to get players on the website and let them have some free action on a game so they can enjoy the sweat of betting on a sporting event. Also since gambling can be quite addictive for some people, this is also a great way to get guys addicted fast to the thrill of betting.
How Can Bookmakers Deal with the “Problem” of Big Winners?
In 2017, the online betting company 888 was fined the equivalent of US$10.3 million by the British government when it came out that betting accounts of more than 7,000 clients who had asked to lock themselves out were still allowed access. Allowing clients to walk away is a mandate of the British government, and the fact that 888 had left those accounts open amounted to a breach of regulations. Another issue that bettors face involves efforts by bookmakers to deny access to big winners. If you utilize sports bookie software to run your business and use a service like AcePerHead.com, then you have access to tools to minimize your exposure to risk, using steps that are technically legal but definitely lack popularity with bettors.
Why would bookmakers want to limit activity from big winners?
If someone keeps winning, it makes sense that bookies would make adjustments in their sports bookie software to limit their own exposure. Some sportsbook owners point out the necessity of taking a close look at big winners to ensure that they are not committing some sort of fraud. The growth in online betting has made it a more competitive market, and in order to gain an edge, some bookies have started to offer action on new markets, such as soccer leagues in Eastern Europe, where match-fixing is more of a problem because of low player wages and payments from teams that can often undergo delays, leading to a need for the cash infusion that bribes can bring.
More often than not, though, decisions to limit bettor access after a series of wins fall under the category of “risk management.” It makes sense to cut off losing revenue streams if one wants profits to grow. Regulations in some countries that are designed to prevent money laundering require online bettors to provide the company with detailed information, which allows for no small manner or profiling.
Common strategies that bookies incorporate through their sports bookie software is to cap wager limits to small amounts, or even to shut down certain accounts. The regulators (in countries where online betting is regulated) pay far more attention to other areas of the sports betting industry, so this is an area in which bookmakers have much more leeway.
How can a pay per head platform help me manage risk as a bookmaker?
When you set up an online sportsbook with AcePerHead.com, you have access to sports bookie software that allows you to manage your business in a fraction of the time that the old-school bookmakers had to spend chasing down cash and taking phone calls. When it comes to risk management, you can access the key metrics of your account from your smartphone, identifying trends as far as wins and losses and focusing on bettors who are winning almost all of the time – and deciding what to do with their betting limits.
There are other advantages that come with signing up for sports bookie software on a managed platform like AcePerHead.com. One of them is the professional look that your sportsbook will have. Unless you have some expertise in web design yourself, even if you purchase an expensive software package, it is unlikely that your sportsbook website will rival that of some of the heavy hitters in the industry. Working with AcePerHead.com allows you to make your website look just as glamorous as sportsbooks that do hundreds of times the volume that you are doing right now. Getting that even footing is huge when it comes to dealing with the competition on the Internet.
Another advantage of using sports bookie software has to do with payment security. One fact about today’s Internet is that, more than ever, hackers are on the prowl for ways to steal people’s information – and to hack into businesses, install ransomware and then charge exorbitant amounts of money to release the data back. When you sign up with a platform like Ace Per Head dot com, then you can rest easy knowing that your money – and the money of your betting clients – is in safe hands, free from the reach of hackers, and so is your personal information.
There’s also the ease of use. When you sign up with Ace Per Head, you join a platform that is mobile-optimized, so you can run your book from a deck chair on a cruise ship, from a stool at a sports bar, or from your couch. You just pull out your smartphone and manage your account, doing everything from checking the latest metrics to figuring out just what the best point spread would be for you to offer. You can update the sports props that you offer, in case you decide to add in-game wagering by the quarter for next week’s NFL action.
In other words, you get to focus on what you love about the sports betting industry – playing with the numbers and waiting for the cash to roll in, while you also focus your efforts on marketing. You leave the nitty-gritty details of managing your site to the staff at AcePerHead.com. We have helped bookmaker after bookmaker turns a trickle of cash into a steady river of revenue, helping them gain financial independence and walk away from the sort of jobs that were wearing them down, one day at a time.
And if someone starts winning, week in and week out, to the point where it starts to get suspicious? Then you can use the sports bookie software you’re a part of to take a closer look at that client. If you decide to make that bettor’s new limits minuscule for a couple of weeks, you can do that. If you decide to take that bettor off your active client list, you can do that too. All from the ease and convenience of a smartphone. AcePerHead.com has client service staff ready to talk to you about growing your sportsbook.
How to Save Time and Money?
You don’t have to wait forever to become a successful bookie, and it doesn’t have to cost you a fortune if you know what you’re doing.
Did you know that 85% of adults have gambled at least once in their life? As more places are allowing gambling antics like sports betting, people are more willing to spare their money.
What if you want to be on the other side of the table when it comes to betting on sports?
Read on to learn about how you can save time and money by becoming a bookie.
- It’s Easy to Start
You can save time and money by becoming a bookie because it is an easy process to start. There are a lot of bookie success stories, but no real secret formula on how to get to that point. However, the most important thing you can choose is your sports betting software.
The sports betting software is the place where customers place bets. You want the design to be easy enough for others to understand. A seamless sportsbook platform will provide a better experience.
If you want to bring in the most people, you should offer multiple sports. It is also best to get a platform that allows for customization options. When you personalize the look of your betting software, more people are willing to spend money saving you more in the end.
- States Are Making It Legal
Any state can legalize sports betting, but not all of them have. This makes it harder for you to save time and money because you have to operate underground. Yet, now that more states are making it legal, you don’t have to worry about this.
As of now, eighteen states have regulated sports betting markets. This is just over 30% of the population in the United States.
In many years to come, more states will pass legalization measures. Those regulations make it possible for someone to legally operate as a bookie. You can benefit from this by being able to build your customers easier which can save you time.
- The Work Is Simple
Understanding sports betting is simple. You can start now or at any time. Once you are a bookmaker, the work is always relatively easy.
Because of the rise in technology, bookmakers no longer have to take manual bets saving a huge amount of time. Instead, take that time to pick a great bookie software that can take bets without you needing to leave the house. People should be able to easily make bets on your website.
- Other Methods of Income
Being a bookie means you can have other payment methods because you don’t have to dedicate all of your time to betting. For a lot of people, becoming a bookie is a side job for extra money.
This is a great advantage because it allows a person to save money easier. After all, they have more than one stream of income. The downside is that if you have another job while being a bookie, you may save less time than you hoped. With time management, you can balance booking with another job easily.
If you are ready to save time and money by using the best bookie software, you can start now. After finding the right platform for you, all you need to find is your customers. After a bit of work, you will see how easy it is to be a successful bookie.
To start your six-week trial as a bookie, begin creating a package now.
Call Ace Pay Per Head today at 1-800-909-5193 and get set up with one of the top pay per head bookie software companies in the industry and start your sportsbook betting company so you can start earning immediately.